If you’re reading this, then chances are, you’re close to having a meltdown due to the many tasks your business requires. It’s tough to juggle the day-to-day operations, digital platforms, and financials of a company when there’s always more work than time in the day. But it doesn’t have to be that way! There is an easy solution for business owners looking to better manage their organizations, gain peace of mind, and become a visionary leader: Online business manager (OBM).
As the digital age continues to advance, the need for online business managers continues to increase. If you are looking for a way to grow your business and make it more efficient, then an online business manager may be your saving grace. But what is an online business manager? What benefits come with hiring one? And what’s the difference between an OBM and a virtual assistant?
We’re going to find out all of this and more, right here in this blog post.
What is an Online Business Manager?
An online business manager (OBM) is a professional who helps business owners grow their company by taking care of the day-to-day tasks, like bookkeeping and social media management.
Online business managers also help with other aspects of running an online business, such as website development, customer service support, email marketing campaigns, search engine optimization, and more.
Overall, OBM’s can ensure that your tasks are completed at the right time, in the right way, by the right people.
The Benefits of Hiring an Online Business Manager
Hiring an online business manager can be one of the smartest business decisions you make. An OBM can save you time by taking care of all the tasks needed for running a successful business, while freeing up your time to focus on the things that truly matter– like growing and managing your future fortune 500 company.
So, how exactly do they work their magic? Well, you can often find this virtual professional hustling across the below areas:
- Team Management – OBM’s can manage a team of online specialists, like virtual assistants and designers. They also monitor the work being done by these individuals so that they can provide advice on best practices or suggest changes in order to reach your desired goals.
- Project Management – Virtual professional OBM’s can plan, organize, and execute tasks to achieve desired results. Online business managers also handle the project management aspect by communicating information between all stakeholders of a digital project. They can manage launches, set up new online programs, or even establish websites from beginning to end.
- Metrics Management – They can also provide insights into how your company is performing, and what changes need to be made, along with the reasons why.
- Content Management – As incredible virtual professionals, they can also help you grow your business by using their expertise in digital platforms like Facebook or Twitter. With this, they’re able to improve the experience of prospects who are interested in what your company has to offer. They will also handle content management on your website, and often take care of customer service, blog posts, and social media in order to create a more cohesive brand story for you.
- Operations Management – OBM’s also handle operations management. They ensure that the correct systems are in place for flawless communication, billing, and client relationships.
- Growth Strategy Development – OBM’s work closely with you to create a game plan for future growth. They can help you develop a strategy that will allow your company to grow even more efficiently than ever before!
Hiring an online business manager is a commitment, but it can also save you time, money, headaches, and a broken heart in the long run.
Online Business Manager vs. Virtual Assistant
If you’ve come across OBMs, then there’s a good chance that you have also heard of VAs (virtual assistants). The roles of a VA and OBM can be confusing at first glance. However, there are a few key differences.
Let’s find out what they are.
Online Business Managers
Online business managers are a new breed of virtual professionals that work with businesses on their digital platforms and day-to-day operations. One of the key differences is that an online business manager typically brings in higher rates than a virtual assistant.
OBM’s are:
- Strategy focused
- Work for fewer clients for larger retainers
- Can manage teams
- Uses own initiative to drive business growth
- Works independently
Virtual Assistants
Virtual assistants are typically more focused on administrative tasks than online business managers. Online virtual professionals can be found in nearly every industry and field, but a VA’s primary responsibility is to aid you with the daily operations of your company.
VA’s usually:
- Work remotely or on-site at client location
- Work for smaller clients for lower rates
- Are more task-focused
- Require direction
- Rely on the owner to drive growth
While both help to make your life easier, more efficient, and less stressful, an online business manager can help streamline and automate day-to-day tasks, so you can spend more time sipping your favorite cocktail poolside. Not to mention, they’ll level up your business and increase your profits, which -you guessed it- means more free time!
Ready to Chat?
If you’re ready to take the plunge and hire an OBM for your business, we would love to chat with you. We know that taking on a virtual professional is a big move, and we recognize that you may have several questions. As much as we’ve tried our best to answer as many questions as possible in this short guide, we know that nothing beats chatting with an expert so you can get specific.
Book a complimentary success call with one of our experienced professionals today, and let’s discuss where you need the most assistance in organizing your business so that it runs like a well-oiled machine.
